Article Submission: 10 Secret Strategies For Success!

Article submission is, by far, the toughest part of article marketing. True, there are software products and services that appear to help in submission. But none of them takes into account all the problems of article submission, and addresses them successfully. If you set for yourself the following article submission strategies and manage to execute them well, you’re likely to stand much taller than your competition, and benefit from the increase in sales and profits.

Article Submission Secret Strategy #1: Submit Only Re-Created Unique Versions Of Your Articles.

Like all the other successful article marketers, you want to make the best use of your every article. How can you match your competitors and even better them? First of all, you can avoid article spinning. Create multiple versions of your article and submit one version per directory. Your article will be more unique, and get better SE recognition. It will also read well, and get you buyers from among from your article readers.

Article Submission Secret Strategy #2: Vary the article title & description.

This will help in the SEO process, similar to Strategy 1. Not only in establishing every version as unique and getting SE rankings for your site, but also in securing SE rankings for multiple versions of your article, thus increasing the chances of your article being read.

Article Submission Secret Strategy #3: Vary The Anchor Text.

Varying the anchor text in all the links, whether in the body or in the Author Bio, is critical, to avoid SEs like Google sandboxing your site or devaluing your links. Comply with all the rules of the article directories, esp. the ones related to permissible links. Pay greater attention to the rules of the more important article directories. It’s ideal to find the lowest common denominator of the rules of all the directories, and comply with them, so your site will have the best chance of getting many links.

Article Submission Secret Strategy #4: Submit To The Appropriate Categories.

Typically, most article submission software submit articles without bothering about the category to which your article should belong. Some of them simply submit to the ‘Others’/ ‘Miscellaneous’ category, presuming they are ‘playing it safe’ (which is bad, since your articles are getting sidelined, at best). This happens because article directories don’t have a standard set of categories. So, it is difficult to submit to the right category, even manually, as it is tedious and frustrating.

The ‘admin’s of most article directories may simply disallow your article if your article is submitted to a wrong directory. Many of them are finicky about it. From the angle of SE ranking also, your site would benefit most from submission to the right category. In addition, looking at it from the angle of the web searcher, your article stands a better chance of being discovered when submitted to the right category. So, it is in your overall interest that your articles are submitted to the right categories, always.

A good Article submission software should map every category correctly to every other directory, which is the only way to automate and manage this task.

Article Submission Secret Strategy #5: Drip-Submit Your Articles; Don’t Mass-Submit.

Don’t submit all the 100’s of Unique versions of your article in one go. Submit them in drips, for slow, natural back links to develop, to gain ‘full credits’ for your links. Most submission software mass-submit articles; this may land up your links in the supplemental index of SEs (like Google). True, article directories may take time to approve, but even so, you lose control once you mass-submit. And you’re likely to be suspected by SEs of using black hat techniques to get links.

Article Submission Secret Strategy #6: Track Every Submission.

“What cannot be measured cannot be controlled”, as the saying goes. Your submission software should give you a report of the article submissions, preferably with the date and time of each submission. Have a separate email account (say, Gmail) to get mails from these directories so that you know what’s happening in all these article directories, whether your article has been approved, or rejected for some reason, or they want to communicate something else to you. You can read these mails at leisure, and not permit them to clutter your main mailbox(es).

Article Submission Secret Strategy #7: Resubmit Articles That Fail.

There must be an automatic way for your submission software to do this. This will minimize ‘article leaks’.

Article Submission Secret Strategy #8: Include Your Article In Your Blog/ Site, And In Your Own Article Directory.

Add one version of the article to your own blog/ site, and even one in your very own article directory in your niche (which can be easily created and maintained). Content is king, as they say. Why waste it, particularly when you have 100’s of versions of your every article, and you can have one for your own site? Since, the versions are all unique, you will get maximum credit for every one of your articles.

Article Submission Secret Strategy #9: Include One Version Of Your Article In Your Newsletter.

This is again a no-brainer. This will act as a reminder to your list. (If you don’t have one yet, create one right away.) This need not be a solo mail, but include other communication you want to send out. Just include this in your autoresponder, appropriately. Don’t forget adsense, RSS feeds, amazon links, etc., if your newsletter is in ‘html’ form; else create ‘html’ links to include revenue earners like adsense, RSS feeds, amazon links, etc.

Article Submission Secret Strategy #10: Recycle Old Articles, Wherever Possible.

A cat has nine lives. Your article can have even more. But remember to rewrite them (particularly, update them based on any changes since you last wrote), before re-creating multiple versions and submitting.

Best Wishes!